Copyright 2005 Randy Charles Morin
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Besting Adwords
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Wed, 25 Mar 2009 21:50:36 GMT
Ask.com Double Sucks

Just how bad is ask.com? Even their advertising produces undesired results. For instance, they have a deal with NASCAR where they are major promoter with commercials on TV and their website. On the nascar.com website it suggests the top NASCAR related search is NASCAR Driver Standings. The result of this search on NASCAR is a 6 month old standings page on nascar.com. Obviously, the intent of such a user seach would be the current standings, not a historical one.

Google on the other hand, produces exactly the same first result, but if you turn to the secondary results, Google wins producing the correct result on the second item. Ask.com on the other hand doesn't provide the proper result page at all.

Result: Even ask.com's own advertising provides better results on Google than Ask.

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