Copyright 2005 Randy Charles Morin
Part of the KBCafe Blog Network.
Besting Adwords
Tue, 01 Jul 2008 03:05:41 GMT
AdSense Referrals is Dead
You heard it right. I just got an email telling me that AdSense Referrals is no more, as of the end of August. It didn't work anyway. I got hundreds of click-thrus on the Firefox referral link and very few conversions. It appears that Google wasn't able to track conversions properly. Unsure why.
Sat, 21 Jun 2008 05:50:02 GMT
Small Font Didn't Help
This week, I tried shrinking the font on my best website. The theory is that CTR (click-thru-rate) increases if you reduce the size of the font for the main content. This should draw the attention of the user from the main content to the ads. It didn't work. My CTR remained constant. I'm surprised with the result, as almost any change has led to higher CTRs. Quite often the higher CTR is temporary, which indicates that change itself led to the higher CTR and not the specific change. But I should note that the change in font, led to very little actual change in the layout of the webpage.
Fri, 20 Jun 2008 15:42:55 GMT
Google Image Referrers in Analytics
I asked Google today why they categorize images.google.com referrers as Referrer Sites and not Search Engines. Because of this mis-categorization, you can't find out the keywords used in Google Image Search that hit your website. images.google.com has always been my biggest site referrer. I'll report back if they answer, but of late, I rarely get an answer from them.
Thu, 19 Jun 2008 23:47:13 GMT
Firefox Referrals Broken?
Of late, I've notice that Firefox AdSense referrals are not converting. Since March, I've had 370,000 impressions, 517 clicks and only 2 conversions. This is a very low click to conversion ratio considering that my previous 700 clicks resulted in 55 conversions. Note that most all of my impressions and clicks are for Safari users who are not able to use my website because I don't support that browser. I've analyzed my website stats and I appear to have lots of users that are using Safari, leave the site and comeback in 5-30 minutes with Firefox. It's impossible for me to know if they are installing Firefox or simply switching browsers, but I hardly doubt it's the later almost all th time. I've sent Google an email on this issue and they informed me that they have escalated the issue, but I never heard back from them. Anybody else notice anything? Check your Firefox referral stats.
Thu, 19 Jun 2008 21:10:06 GMT
Sponsored Reviews

I did my first paid review for SponsoredReviews.com this week. I made $13, which isn't bad. I also submitted a few publisher requests. I got one counter offer, which I accepted.  I wish I had more time to do more reviews. I could make $100-200 per month on several different pay per post services. That's pretty good coin.

Wed, 18 Jun 2008 20:18:21 GMT
BlogRolled

BlogRolled.com is a another new and interesting way of making money off your blog, or rather, it's page rank. The concept is that advertisers will pay to be in your blogroll. This is a step beyond paid reviews and even beyond paid text-ads. The benefit to advertisers is entirely in gaming Google page rank. I haven't checked it out yet. Been busy.

http://www.blogrolled.com/

Sun, 15 Jun 2008 17:02:30 GMT
Bye BlogAds!
Today, I gave up on BlogAds, once gain. I tried it for a few months and I made <$100. Consider that I gave it millions of impressions, that's a rather small CPM. There problem is their website only works in Firefox and not in Internet Explorer. I filed a bug with them and they responded that their website was best viewed in Firefox. I responded that most of my potential advertisers would be using IE. In the end, they didn't bother fixing the bugs. Considering that 70% of potential advertisers are using IE, that's quite stupid of BlogAds. They are throwing away those advertisers. But further, I found that many of the publishers are deceiving their advertisers. One advertiser claimed almost a million impressions per week. I was already familiar with the site and knew they practiced deceptive tactics, so I investigated. It turned out that most all of the impressions were on other off-topic blogs in the network. An advertiser might think he's getting one million impressions on a sports blog, but the truth is that only a small fraction (possibly 1/10th or lower) are on the sport blog and most all are not.
Sat, 14 Jun 2008 16:13:38 GMT
Translation Sites

I'm currently translating a website to French. I tried to get a friend to help, but although they expressed interest, they didn't move on it. Now, I've decided to do it myself. I am French (mostly lost). Google translate and Yahoo! Babelfish are great resource, but I found Reverso has additional context that helps me make the correct translations.

http://dictionary.reverso.net/

Mon, 02 Jun 2008 02:55:04 GMT
Alexa Failing
Alexa website data has been failing to update for the last two weeks (since May 19th). I'm not the only person who has notice. Anything from Alexa?
Top Articles
  1. eMiniMalls CPC Falls
  2. How can I track search and content network clicks?
  3. Submit Sitemap, Banned from Google?
  4. Does Google Adwords Work?
  5. AdSense Resolutions
  1. AdSense pay 78.5%
  2. AdBrite is OK, at Best!
  3. Content Bid Experiment
  4. Why Your eMiniMalls CPM is Dropping
  5. How to stop PSAs